Drip campaigns · email, WhatsApp & SMS
Yavun drip campaigns deliver a planned sequence of messages across email, WhatsApp and SMS — keeping your brand in front of prospects while they consider, and nudging them forward at every stage of the journey.
Priya S.
Step 3 · Opened
James R.
Step 2 · Clicked link
Aisha M.
Step 4 · No open
Tom K.
Step 5 · Replied
Overall open rate: 54% · Click rate: 31%
5–8 touches automated
No manual sends
2.4x conversions
vs. single-touch follow-up
Illustration · sample data
A prospect who downloads your guide, attends your webinar or fills in a contact form is rarely ready to buy that day. Without a planned follow-up sequence, they go cold and your competitors fill the gap. A drip campaign keeps the conversation going automatically until they are ready.
5–8
touches automated
Full multi-step journey runs without manual sends
2.4x
conversion rate
vs. single-touch follow-up after initial contact
Any
channel mix
Email, WhatsApp, SMS in one sequence
Goal
exits automatically
Contact leaves the sequence the moment they convert
Sample data · illustrative
Managed service
Our team plans the sequence logic, writes the copy for each step, builds the campaign in Yavun and monitors engagement so each sequence improves over time.
Self-serve platform
Use Yavun's sequence builder to set up multi-step campaigns across email, WhatsApp and SMS — with delay rules, conditional branches and enrolment previews before anything goes live.
1Sequence builder
Yavun's sequence builder maps every step, delay and branch in one view. Add an email on day one, a WhatsApp message on day three if they haven't replied, an SMS on day seven if they haven't clicked — all before you launch. Change the order, swap a channel, adjust a delay and the preview updates in real time so you can see exactly who will receive each step.
Welcome + offer overview
Case study: 2× revenue
Quick question check-in
Limited-time offer
SMS
Last chance + social proof
84 enrolled · Goal: first purchase
Illustration · sample data
2Engagement tracking
Yavun tracks every interaction with each step of your drip — who opened, who clicked, who replied and who ignored. That data feeds back into the sequence logic: a contact who opens three emails in a row is marked high-intent and can be moved to a faster track or flagged for your team. A contact who hasn't opened anything in two weeks can be branched into a shorter re-engagement sequence before they exit.
Priya S.
Step 3 · Opened
James R.
Step 2 · Clicked link
Aisha M.
Step 4 · No open
Tom K.
Step 5 · Replied
Overall open rate: 54% · Click rate: 31%
Illustration · sample data
3Conversion tracking
Every Yavun drip sequence has a goal — a purchase, a booking, a form fill, a reply. When a contact hits that goal, they exit the sequence and are marked converted. The step that triggered the conversion is attributed, so you know which email, WhatsApp message or SMS did the work. That data shapes the next version of the sequence and tells you where to invest in copy.
Step 3 WhatsApp drives 38% of all conversions
Illustration · sample data
From the first message to the conversion goal — all managed inside Yavun across every channel.
Journey mapping
We identify the funnel stage and the goal the sequence needs to achieve.
Copy and design
Each step is written, reviewed and approved before building starts.
Build and test
Sequence built in Yavun, tested with a small group and refined.
Launch and review
Full rollout with weekly performance review for the first month.
Still unsure? Talk to our team.
It depends on the funnel stage and the product. A welcome sequence for a new lead typically runs five to eight steps over two weeks. A post-purchase upsell sequence might be three steps over five days. We design each sequence to match the typical consideration time for your specific offer.
Yes. A Yavun drip can start with an email, send a WhatsApp message on day three if there's no reply, and follow up with an SMS on day seven. Channel mix is set per step, and the AI can also pick the best channel for each contact when a step allows it.
Yavun logs the reply, marks the contact as engaged and can trigger a branch: move them to a faster track, notify your team or both. The reply appears in their Yavun contact timeline alongside the full engagement history.
Yes. Contacts can be enrolled automatically by a trigger (a form fill, a score crossing a threshold, entering a segment) or manually by adding them from their contact record or a filtered list view.
A drip campaign is a planned, multi-step sequence with a defined goal. AI automation refers to the layer that optimises timing, channel selection and branching within that sequence. Yavun drip campaigns use AI automation to improve delivery — the two work together.
Yes. The sequence dashboard in Yavun shows every enrolled contact, their current step, when the next message fires and their engagement history within the sequence.
Book a free call and we will map out the drip sequences your funnel needs, show you what they look like in Yavun and estimate how many deals they would recover from your current pipeline.