The Yavun Platform
One platform for every channel your customers use.
Email, WhatsApp, SMS and social media campaigns - built, automated and measured in one place. Run it yourself, with our team a message away.
Your customers don't live on one channel. Your platform shouldn't either.
Most marketing tools do one thing well. You end up with four different dashboards, four contact lists that don't talk to each other, and no clear picture of what's actually working. The Yavun platform connects email, WhatsApp, SMS and social into one workspace - one contact record, one place to build campaigns, one view of results.
Four channels
Every channel, built into the same platform.
Switch between channels without switching tools - your contacts, automations and analytics stay in one place.
Drag-and-drop campaigns with full automation.
- Drag-and-drop email builder with mobile preview
- Template library and branded block sets
- Automation workflows with triggers and branching
- Segmentation on any contact attribute or behaviour
- A/B and multivariate testing
- Transactional emails for receipts and alerts
- Deliverability tools and inbox placement monitoring
Business conversations at scale.
- Approved WhatsApp Business message templates
- Rich media: images, documents and buttons
- Broadcast campaigns to opted-in contacts
- Shared inbox for team conversations
- Automated replies and conversation flows
- Opt-in management and WABA compliance
SMS
Instant reach for time-sensitive messages.
- Bulk SMS campaigns and one-to-one messaging
- Appointment and booking reminders
- Promotional alerts and flash offers
- Two-way messaging with reply routing
- Carrier compliance and opt-out handling
- Delivery reports and link tracking
Social media
Plan, publish and track from one calendar.
- Multi-platform publishing (Instagram, Facebook, LinkedIn, X)
- Content calendar and post scheduling
- Engagement monitoring and reply management
- Post performance analytics by channel
- Audience growth tracking
Platform capabilities
Everything that runs across all four channels.
- Contacts & data
- Unified contact database across all channels
- Custom attributes and contact enrichment
- Audience segmentation on any field or behaviour
- List import, deduplication and hygiene tools
- GDPR and consent management
- Automation
- Visual workflow builder with triggers, delays and conditions
- Cross-channel journeys (email → WhatsApp → SMS)
- Behaviour-based triggers from website events
- AI-assisted next-step suggestions, reviewed by your team
- Re-engagement and win-back automations
- Analytics & reporting
- Campaign performance by channel in one dashboard
- Revenue attribution for connected stores
- A/B test results and winner selection
- Deliverability health and bounce reports
- Exportable reports for your own analysis
- Integrations & access
- REST API for custom integrations
- Native connections for popular CRMs and stores
- Team roles and permissions
- Multi-brand or multi-location workspaces
- Webhook support for real-time data sync
Platform vs managed service
Want us to run it for you instead?
The platform is built for teams who want to own their marketing execution. Our managed service is the right fit if you'd rather have Yavun strategists plan, write and run campaigns on your behalf. Many clients use both - the platform for day-to-day sending and our team for strategy, seasonal campaigns and reporting.
Learn about managed marketingPlatform questions
Can I use the platform on my own without Yavun's team involved?
Yes. The platform is fully self-serve. You can build and send campaigns, set up automations and manage your contacts without any involvement from us. Our team is available if you want strategic input.
Do I need to use all four channels?
No. You can activate the channels relevant to your business and add others later. Most businesses start with email and add WhatsApp or SMS once their list and workflows are established.
Is the platform the same tool used by the Yavun managed service team?
Yes. When our team runs campaigns for clients, they use the same platform. That means there's no migration if you ever want to take over day-to-day execution yourself.
What integrations are available?
The platform connects to popular CRM tools, ecommerce platforms and data sources via native integrations and a REST API. Specific integrations available on request - our team can advise on your stack.
How does pricing work?
Platform plans are subscription-based, with pricing based on contact volume and channels active. Managed service is quoted separately based on scope. Talk to us for a quote tailored to your business.
Ready to bring your channels together?
Book a call and we'll walk through how the platform fits your current tools, channels and team.