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Customer story · Food distribution & B2B

LaMarca & Sons · Bakery products distribution · Email, SMS, Social Media

A hundred-year-old business, still finding new ways to stay close to its customers.

LaMarca & Sons has been New England's bakery distributor since 1916 - delivering fresh-baked goods from over 20 partner bakeries to restaurants, institutions and distributors across the region. Yavun runs their marketing email, transactional communications, social media and SMS, keeping every customer informed from new arrivals to seasonal picks.

L

LaMarca & Sons

Malden, Massachusetts, USA

Est. 1916

What Yavun manages

  • Marketing email

    New arrivals, seasonal picks and partner bakery spotlights sent to their customer base.

  • Transactional email

    Order confirmations and updates that keep customers informed at every step.

  • Social media

    Product photography, partner bakery stories and seasonal content that showcases their range and heritage.

  • SMS alerts

    Seasonal availability alerts and delivery notices for time-sensitive products.

About LaMarca & Sons

LaMarca & Sons has supplied New England's food service industry with fresh-baked goods since 1916. Working with more than 20 partner bakeries, they deliver breads, pastries and baked products to restaurants, hotels, institutions and food distributors across New England. A business built on relationships and freshness, they have served generations of customers across the region.

Partnership scope is owner-confirmed. Results will be shared once verified and approved.

founded
1916
partner bakeries
20+
years in business
100+
channels via Yavun
4

A fresh product business needs fast, consistent communication.

Bakery distribution runs on freshness and timing. LaMarca & Sons needed to communicate new arrivals, seasonal products and order updates quickly - without adding work for the team.

  • New arrivals need immediate promotion

    When a seasonal product or new bakery partner comes on board, food service customers need to know right away.

  • Transactional communication builds reliability

    Order confirmations and delivery updates reduce inbound calls and give customers confidence in every order.

  • Heritage is a story worth telling

    Over a century in business, with partner bakeries whose own stories span generations - social media is where that heritage comes alive.

What Yavun manages for LaMarca & Sons

  • Marketing email

    New arrivals, seasonal picks and partner bakery spotlights sent to their customer base.

  • Transactional email

    Order confirmations and updates that keep customers informed at every step.

  • Social media

    Product photography, partner bakery stories and seasonal content that showcases their range and heritage.

  • SMS alerts

    Seasonal availability alerts and delivery notices for time-sensitive products.

Four channels. One consistent voice.

Email

Marketing campaigns for new arrivals and seasonal picks, plus transactional emails for every order and update.

SMS

Seasonal alerts and delivery notices - fast, direct messages for time-sensitive bakery products.

Social media

Products, heritage stories and partner bakery content that keeps LaMarca & Sons visible and human.

An illustrative campaign view

  • New bakery arrivalRestaurant customers
    On arrival
  • Seasonal product spotlightAll customers
    Seasonal
  • Order confirmationAll customers
    On purchase
  • Delivery notificationAll customers
    On dispatch
  • Partner bakery featureActive buyers
    Monthly
  • Holiday range announcementAll customers
    Seasonal

Illustrative · not real send data

Running a food service or distribution business?

Yavun builds marketing programmes for distributors and food businesses - from new product launches to order communications. Let us show you how.