Customer story · E-Commerce & wholesale
Eton Watches · Wholesale watch distribution · Email, SMS, Social Media
Keeping trade buyers informed, from new collections to restock alerts.
Eton Watches is a UK-based wholesale fashion watch distributor with over 25 years in the trade, supplying buyers with branded watches across multiple labels. Yavun runs their marketing email, transactional communications, social media and SMS - so every trade buyer hears about new collections, promotions and restocks at the right time.
Eton Watches
United Kingdom
What Yavun manages
Marketing email
New collection launches, trade promotions and seasonal campaigns sent to their buyer list.
Transactional email
Order confirmations and dispatch notifications that keep trade buyers informed automatically.
Social media
Product launch content and brand posts across their social channels.
SMS alerts
Trade sale and restock alerts that reach buyers instantly, when timing is everything.
About Eton Watches
Eton Watches is a UK-based wholesale fashion watch distributor with a trade history spanning more than 25 years. They supply branded watches - including Eton, KoolTime, ODM and Philip Persio - to trade buyers across the industry. Their business runs on relationships with retailers and stockists who need reliable product, reliable pricing and reliable communication.
Partnership scope is owner-confirmed. Results will be shared once verified and approved.
- years in the trade
- 25+
- watch brands distributed
- 4
- channels via Yavun
- 4
- wholesale model
- B2B
Trade buyers need the right message at the right moment.
Wholesale is relationship-driven - but relationships need regular, relevant communication to stay active. Eton Watches needed to reach trade buyers consistently across every channel they use.
New collections need to land fast
When a new watch range arrives, trade buyers need to know first. Delays mean competitors move sooner.
Transactional emails build trust
Order and dispatch confirmations reassure buyers and reduce inbound enquiries to the team.
Social presence supports the brand
Product launches and brand content on social media keep Eton Watches visible to existing and prospective trade accounts.
What Yavun manages for Eton Watches
Marketing email
New collection launches, trade promotions and seasonal campaigns sent to their buyer list.
Transactional email
Order confirmations and dispatch notifications that keep trade buyers informed automatically.
Social media
Product launch content and brand posts across their social channels.
SMS alerts
Trade sale and restock alerts that reach buyers instantly, when timing is everything.
Four channels. One consistent voice.
Marketing campaigns for new collections and promotions, plus transactional emails for every order and dispatch.
SMS
Instant trade alerts for restocks and limited-time sales - reaching buyers before the stock moves.
Social media
Product launches, range updates and brand content that keeps Eton Watches visible to the trade.
An illustrative campaign view
- On arrivalNew collection launchTrade buyers
- SeasonalTrade promotionActive buyers
- On purchaseOrder confirmationAll buyers
- On dispatchDispatch notificationAll buyers
- On restockRestock alertTrade buyers
- Campaign-ledSale announcementTrade buyers
Illustrative · not real send data
Running a wholesale or trade business?
Yavun builds marketing programmes for B2B and wholesale operations - from new product launches to restock alerts. Let us show you how.