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Customer story · E-Commerce & wholesale

Eton Watches · Wholesale watch distribution · Email, SMS, Social Media

Keeping trade buyers informed, from new collections to restock alerts.

Eton Watches is a UK-based wholesale fashion watch distributor with over 25 years in the trade, supplying buyers with branded watches across multiple labels. Yavun runs their marketing email, transactional communications, social media and SMS - so every trade buyer hears about new collections, promotions and restocks at the right time.

E

Eton Watches

United Kingdom

Wholesale

What Yavun manages

  • Marketing email

    New collection launches, trade promotions and seasonal campaigns sent to their buyer list.

  • Transactional email

    Order confirmations and dispatch notifications that keep trade buyers informed automatically.

  • Social media

    Product launch content and brand posts across their social channels.

  • SMS alerts

    Trade sale and restock alerts that reach buyers instantly, when timing is everything.

About Eton Watches

Eton Watches is a UK-based wholesale fashion watch distributor with a trade history spanning more than 25 years. They supply branded watches - including Eton, KoolTime, ODM and Philip Persio - to trade buyers across the industry. Their business runs on relationships with retailers and stockists who need reliable product, reliable pricing and reliable communication.

Partnership scope is owner-confirmed. Results will be shared once verified and approved.

years in the trade
25+
watch brands distributed
4
channels via Yavun
4
wholesale model
B2B

Trade buyers need the right message at the right moment.

Wholesale is relationship-driven - but relationships need regular, relevant communication to stay active. Eton Watches needed to reach trade buyers consistently across every channel they use.

  • New collections need to land fast

    When a new watch range arrives, trade buyers need to know first. Delays mean competitors move sooner.

  • Transactional emails build trust

    Order and dispatch confirmations reassure buyers and reduce inbound enquiries to the team.

  • Social presence supports the brand

    Product launches and brand content on social media keep Eton Watches visible to existing and prospective trade accounts.

What Yavun manages for Eton Watches

  • Marketing email

    New collection launches, trade promotions and seasonal campaigns sent to their buyer list.

  • Transactional email

    Order confirmations and dispatch notifications that keep trade buyers informed automatically.

  • Social media

    Product launch content and brand posts across their social channels.

  • SMS alerts

    Trade sale and restock alerts that reach buyers instantly, when timing is everything.

Four channels. One consistent voice.

Email

Marketing campaigns for new collections and promotions, plus transactional emails for every order and dispatch.

SMS

Instant trade alerts for restocks and limited-time sales - reaching buyers before the stock moves.

Social media

Product launches, range updates and brand content that keeps Eton Watches visible to the trade.

An illustrative campaign view

  • New collection launchTrade buyers
    On arrival
  • Trade promotionActive buyers
    Seasonal
  • Order confirmationAll buyers
    On purchase
  • Dispatch notificationAll buyers
    On dispatch
  • Restock alertTrade buyers
    On restock
  • Sale announcementTrade buyers
    Campaign-led

Illustrative · not real send data

Running a wholesale or trade business?

Yavun builds marketing programmes for B2B and wholesale operations - from new product launches to restock alerts. Let us show you how.